Top 5 Signs Your Trade Business Needs a Website Refresh

Is your contractor, plumber, or roofer website scaring off customers? Here are 5 clear signs it’s time for a modern upgrade—and what to do about it.

Even if you already have a website, that doesn’t mean it’s doing you any favors. A slow, outdated, or confusing site can actually hurt your business more than help.

Here are 5 signs it’s time to give your website a professional upgrade:

1. It Looks Like It’s From 2008

Customers judge your professionalism by how your site looks. If your site is cluttered, text-heavy, or hard to navigate on a phone, it’s time for a modern, mobile-friendly update.

2. It Loads Slowly

People bounce fast. If your website takes more than 3 seconds to load, many visitors will leave before even seeing what you do. Speed matters—and modern platforms like Squarespace fix this instantly.

3. You’re Not Showing Off Your Work

No gallery? No before-and-after photos? That’s a red flag. Customers want to see your quality. A refreshed site should spotlight your best jobs, organized by trade (kitchens, decks, plumbing repairs, etc.).

4. It’s Hard to Contact You

If a visitor has to dig to find your phone number, email, or service area, you’re losing leads. Your contact info should be easy to find on every page—bonus points for a simple contact form or call button.

5. It’s Not Helping You Get Found on Google

If your site doesn’t show up when someone searches for “plumber near me” or “roof repair in [your city],” that’s a problem. A modern site built with SEO in mind will bring in more local traffic—and more customers.

Time for a Website That Works

Your website should be doing more than just sitting there—it should work for you.

At JobSites, we specialize in affordable, modern websites that show off your work, load fast, and bring in leads. If you’re ready for a refresh that actually moves the needle, we’ve got your back.

Let’s build something better.